People who care and want to make a difference:
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Mobile Apps For Artist is a new way to raise money for charities that are close to your heart… Mobile Apps for Artist (MAFA) provides a great way to take advantage of the growing number of smart phones as a Marketing tool and a fund raising tool… The app provides a monthly calendar with artist photos for each month as the home page. One touch access to all their social networks (MySpace, Facebook , etc).. Sample the artists songs and where to purchase.. Any other information the artist wants to display in the about section… The more section will have links to dreamdare and the charity the app supports.
Facts:
—Smartphone growth will increase overall mobile phone growth to 14.1 percent this year,
which is 1.5 percent higher than its previous forecast.
—Last year, the overall mobile-phone market declined 2.8 percent.
—The outlook for 2011 is for the smartphone market to increase by 24.5 percent.
—Android is expected to grow the fastest, rising from 16.3 percent to 24.6 percent
in 2014.
—Windows Mobile will gain share, and and BlackBerry’s share will remain relatively constant
while that of iOS will decline gradually.
Golden Gekko Blog:
"Although iPhone app development can cost as little as $12,000 a well-designed app can cost anywhere from $50,000 to $150,000, take six to eight weeks to develop, and a couple more weeks more to be approved by Apple"
Dreamdare will provide the app for no cost to the artist… In return the artist must actively market the app on all their social networks, shows and personal appearance… These apps are the way dreamdare will raise money for the charity of the artist choice. Remember... This is about fundraising for a cause that is near and dear to your heart.
Set a goal that you feel that you can make… Minimally a 1000 app in 6 month… A reachable goal for most artists.
Contact the charity you’re supporting and let them know about your fundraising… Discuss the possibility of have the charity networking the app thru all there methods (website etc). Talk to dreamdare if you want dreamdare to contact the charity.
Make the announcing of the app as a fundraising event.. Prep all you fans the app is coming soon.. Also that when the app is release, to purchase the app that day… Try to be the dreamdare record holder for app sold in the first 24 hours, 3 month mark, 6 month mark…
A note about fundraising… It’s been my experience that you may have to remind people 3 or 4 times before they buy the app in support of you.. The main reason is that it’s not on most people’s got to do list and most of them want to support you but just forget because life is busy… Don’t feel bad about reminding.. To be a successful fundraiser for a cause that is near and dear to your heart you must be friendly aggressive.
The propose price of the app will be $2.99 + Sales Tax.. The breakdown is as follows (Subject to Change):
2.99
(2.29) $0.70 to the charity.
(1.39) $0.90 to the app store
(0.70) $0.69 to dreamdare covering administration, acounting and develoment cost.
(0.00) $0.70 to the artist per app sold
Any addition sales tax per app sale will be taken out of the charity/artist portion..
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What dreamdare needs to create your app
- 1 high res image for the splash page.. The splash page is the first image you see when you start the app. It displays for about 6 seconds before displaying the calendar home page of the app.
- 12 high res images for the background of the calendar months… To make the app special it would be great to have never seen photos to give your fans something special.
- Web addresses to all Your Social Networks (Website, MySpace, Facebook, twitter, etc)
- MP3’s of songs you want to have on the app… Dreamdare will only play 1 minute of each song It would be great to provide a song that can only be heard on the app.. Again it’s about making the app special for you fans.
- Web address of where the fans can buy your songs.
- Web address of your tour dates/shows
- A written bio on you.
- Photo’s of you with fan’s and celebrities
- Dreamdare will display video of you thru Google search.
- Any other links you might want to share with your fans (record label, management group, etc)
- Link to the charity that you’re supporting…
- Dreamdare will have a link to dreamdare’s site and to the charity site
Please purchase the Gina Marie Incandela or John Bulford app to get to see the app itself. Search for the artist in the android market by artist name…
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Gina Marie Incandela
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Boscarello Art
